Shoe and apparel brand K1X is now sponsoring the Hoops in the Sun League (Orchard Beach, Bronx) for the 2008 season. HITS CEO Randy Cruz stated, “K1X was looking to be part of a basketball program that demonstrated professionalism and a prestigious track record, where their brand and products can grow and expand throughout New […]

This June, K1X is releasing a Puerto Rican edition of their Strictly Business model. With an arresting combination of patent, perforated leather, multi-layered mesh, and an internalized heel counter, the shoe is sure to be a winner when it hits the courts on Rick Apodaca’s feet in the ’08 Beijing Olympics. The medial side […]

Photo: www.canchalocal.com
The Mecca of basketball is NYC, but just across the Hudson lays the grounds where many gifted ballplayers arise. The names from the past decade are quite famous: Al Harrington, Tim Thomas, Jay Williams, Dajuan Wagner, Andrew Bynum, the list goes on. One thing they have in common is making the NBA; one thing […]

You’ve heard of that school U. of Texas, right? The one that Kevin Durant went to? Well, ten years prior, the MAN there from ‘94-’97 was Bronx native and Rice H.S. product Reggie “Hi-5″ Freeman. He was 1st team All-Big 12 Conference, and finished as the school’s third all-time leading scorer, as well as top […]

Shooting Guard Rick Apodaca of Puerto Rico’s National Team has been wearing some K1X exclusives during the FIBA Americas Championships. The model is called the Strictly Business, and will be released in Puerto Rico and New York soon. Rick was also spotted in NYC this summer playing for Team K1X with Corey “Homicide” Williams […]

Lefty Rick Apodaca drilling @ Kingdome
We all get amped when an NBA player shows up at the park for a run against the city’s best, but few times if any do we hear about an Olympic National Team member from another country repping it hard on our asphalt. Two weekends ago, Puerto Rico’s Rick Apodaca […]