Basketball isn’t just a product division for K1X, it’s an embodiment of life. The German brand recently gave us a first look at their ’08-’09 apparel line, and this “DNA” hoodie is too hot to pass up. The body of the sweaters is highlighted by basketball pebbles and the hood features a fingerprint. Niels Jager, Vice President of Marketing for the brand maintains, “Basketball is in our DNA!” While the piece has not released stateside yet, we’ll be sure to update you here when pricing and release information becomes available. Until then, check out K1X’s website.

Raspberry/Nomad
K1X Proclaims, “It’s In Our DNA!” Uncategorized / Sep 9, 2008 / 9:00 am
By Jeremy Ripley a.k.a. Cheesecake
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